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Playboy and Hue Heffner will now be looking at selling up and retiring at the young age of 83 year old. The empire that is playboy was introduced in 1956 and has grown from strength to strength of the years and now is a huge brand that the new company of AMI will be liking there lips at as it is a huge profitable organisation.

I recon that Hue Heffner will come away from this with a big big colourful cheque that will see him earn a lot of money.

I wonder who will get that when he dies. I wonder if I could try and get a stake in it????

Borders the book, music, magazine and anything else you can think of store have been struggling with there status as a company in the black. Not long ago Borders announced that it would be looking to appoint administrators to try and salvage this sinking ship but the acting accountants have had to pull out due to conflicting interests.

These conflicting interests are believed to be the fact that Borders don’t seem to be telling to truth and they seem to be keeping things tight to there chest for some reason. I really believe that something major is going on.

There are reports in the news saying that publishing is on the decline and everything is going away from paper sales. The publisher house future publishing has come to blame the poor US performance for the down turn in its luck.

I think we will see more of this happen in the future as I really see the market crumble and turn to a online enterprise very soon. Everything that can online is now heading that way and it is performing very well as well. there are so many business that are appearing online now it is unbelievable.

New Zealand have been unable to come together with Google when it comes to getting Google to digitise books. This deal is a deal that been performed globally and was believes to a done deal.

The deal has fallen through as Google could not get over complications with copyright issues. This means that Google will not be at this point in time doing any books for New Zealand. But I am positive in the future that this will change and I recon that google will be able to include books in the search results in the near future. It just means you will have to wait a little long for your books.

This month I will be review some news and views that I find on the internet. I am to give people an insight to the world of publishing. This should be as entertaining for you as it is for me.

I am going to be pushing as much info at you as possible so you will have to watch this space. I hope to be able to educate myself and others as well.

The next post that I am going to do is talk about how Google wont be digitising New Zealand’s books. This should be a exciting article for all the masses.

The now famous Northern Irish band Snow Patrol are venturing into the publishing arena in an effort to support up and coming new talent.

The idea behind the start up of Polar Music is to provide publishing services to music artists by music artists. By cutting out the corporate money makers who would mark up every publishing service they offer, the band hope their more direct approach will give new bands and artists an opportunity to see the publishing processes implemented, giving them more control and input to their publishing requirements.

With Polar Music running as an independent entity to Snow Patrols parent record company, Universal Music Publishing, it will provide an initial stepping stone for breaking artists to been seen in what has become a very competitive market.

How times have progressed for the band, as it was once lead singer Gary Lightbody who had to sell his record collection to afford his rent, but hopefully with the creation of Polar Music, more music hopeful’s will benefit from Snow Patrol’s company, and avoid some of the costly pit falls on the route to stardom.

The committee responsible for organising the London 2012 Olympic, LOCOG, have put out the publishing contracts on tender for all the brochures, programmes and magazines which will printed and distributed throughout the Games.

No indication has been given as to how many agencies shall be pitching, but the presentation process is due to start around the end of September this year.

A few partnership deals have already been set up, notably with McCann World Group who will manage the strategy behind the marketing communications once the pitch for the publishing is won. Other partnerships which include various well know Great British brands like Scalextrix, Hornby and Airfix all providing merchandise for the Games with Ticketmaster selected for the provision of all tickets, which go on sale in 2011 for both the Paralympic Games and Olympic Games.

As well as pitching for the print and publishing rights for the 2012 Games, the cities agencies will be pitching to the Mayor, Boris Johnson, with rebranding solutions for London itself. The pitch will require a new logo for the capital and will amount to a £600,000 spend on re-vamping the image of London.